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PACKAGING DESIGN

RUN

Packaging: Your Strongest Brand Touchpoint in Nutrition Market

Design Horse Branding Agency worked extensively with Rise Up Nutrition (R.U.N.) to enhance its brand image and align it with the company’s mission, vision, and values. Specializing in B2C businesses, Design Horse focuses on elevating brand presence through strategic brand thinking and thoughtful design. In the case of R.U.N., where packaging is the most critical brand touchpoint, the design had to be crafted with precision and purpose. Design Horse successfully supported R.U.N. in achieving that goal.

Rise Up Nutrition RUN albumen powder box in purple and green with athlete imagery and flavor highlights
Rise Up Nutrition ISO Whey with Colostrum label highlighting nutrition facts, benefits, and bold athletic visuals

Design Horse creates strategy led 

packaging that aligns with brand values, enhances visibility, and boosts recall —making products stand out in both retail and digital spaces.

Packaging is today’s most vital 

brand touchpoint. With growing 

e-commerce and retail engagement, consumers prefer well-designed packaging that informs, attracts attention, and strongly influences purchasing decisions.

Rise Up Nutrition RUN albumen powder box in bold purple and green with athlete imagery

Why Good Packaging Design Is
Good for Business

Good packaging design fuels business growth in three key ways. It boosts sales and visibility by standing out in crowded markets, both online and offline. It builds brand identity and differentiation through consistent visuals that foster trust. And it enhances the customer experience, making products enjoyable to explore and use—encouraging repeat purchases and loyalty. In today’s market, strategic, well-crafted packaging is not optional—it’s essential.

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